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Franzetti Photography’s Fall Mini Sessions Return!

It is almost time for FALL MINI SESSIONS!

Enjoy updating those family photos or just bring your puppy dog along. Anything goes for mini sessions!

We will hang out at the beautiful Henry Clay Estate for 30 minutes and all your photos will be delivered digitally with a print release.

Christmas tree farm minis coming soon!!

Snag your spot: https://calendly.com/franzett…/fall-mini-sessions/10-27-2018

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Octane Welcomes Partnership with JRow Everything

After months of praying alongside a team of independently amazing women business owners, I’m thrilled to announce our latest partnership with JRow Everything!

JRow Everything owned by Jacqueline Rowan is based in North Carolina and ships custom apparel and quilting products nationwide. Her tagline is literally similar to what Octane provides: “it’s everything”. What excites Octane the most about this partnership is the accessibility of new handmade products now available to our clients through our shop.

JRow Everything produces high end custom products such as:

  • Custom Quilted Blankets
  • Custom Vinyl Apparel
  • Custom Vinyl Accessories

Be sure to follow JRow Everything across INSTAGRAM and FACEBOOK and continue to follow Octane’s blog as we feature more products.

Q&A with Jacqueline Rowan of JRow Everything

Q: What inspired you to get started as an entrepreneur?

A: Honestly, I never really intended on being an entrepreneur. My passion is the art of crafting and it’s something I can’t live without. The urge to share my passion with the world was what drove me to becoming an entrepreneur over time and opened doors that I never dreamed of!

Q: What’s your typical work day look like?

A: As a mom it seems as if I “work” from the time my feet hit the floor until my head touches the pillow… sometimes that doesn’t happen until 2am! Every morning I create a todo list for he day based off my calendar of events/orders to complete etc., working from priority on down. I do have squirrel moments throughout the day haha but it’s easy to get back on track. One minute I may be covered in saw dust the next I may be dressed up for a business meeting or rocking thread remnants from sitting at the sewing machine for hours! Each day is different which keeps it fun and interesting!

Q: Do you have a preferred clientele or are you open to working with anyone?

A: I love working and helping with people in general…That’s the joys of art. Working with everyone and their visions to create beautiful original works of art is beyond rewarding!

Q: What do you enjoy doing when not creating custom works?

A: When I’m not designing for clients… I love to art journal, read, write, binge watch Netflix & Hulu, or just chill out with my family.

Q: What’s your favorite food?

A: I’m a foodie… I see food… I eat food.

Q: What’s your favorite Movie?

A: Top 5: Harry Potter Series (book nerd), RENT, Singin’ In The Rain, Pulp Fiction, Jurassic Park (the original).

Q: What’s one of you most memorable products you’ve done? (Or two, or three…)

A: I recently had a client pregnant with a “rainbow” baby that wanted a baby blanket designed and made that represented her journey. After suffering losses myself, I understood her journey and was honored to create a beautiful rainbow heart quilt for her.

I remember each quilt I’ve ever made… I feel as if I stitched a piece of my heart into each one!

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ACAcakes + Octane at Crave!

We came. We ate. We conquered! Had a great visit to Crave Lexington in support of #ACAcakes sweet tooth booth at Masterson Station Park in Lexington, KY.

 

Branding is Everything

ACAcakes Owner Amanda Edwards had all the right style but needed help executing her plan on short notice of a food festival opportunity. Luckily she knew where to go to knock it quick and professionally!

Her laminated signage by Office Depot was grommeted for easy hanging and her banner printed by PrintLex offered quick turnaround. Design only business cards was a quick solution for her to print as needed before Octane quickly produced signature “sweet staff” t-shirts to complete the full branded concept.

 

    

 

Bring on the sweets

Amanda wanted her signage to pop but also reflect the playful energy she has as a professional cake artist! Her food not only looked good it tasted amazing! Did you try them?

  • Strawberry cupcake – signature strawberry cupcake with cream cheese frosting
  • Cookies & Cream cupcake – classic chocolate cupcakes with cream cheese frosting topped with Oreoes
  • Savory cupcake – cornbread cupcake with cream cheese frosting & popcorn chicken
  • Bad and Bougie chocolate dipped saltines w/ edible gold
  • Cookie dough cups – egg free, ready to eat edible cookie dough (not pictured)

 

      

 

And the rest was…Delish

Of course we couldn’t NOT tour the grounds and explore ALL our tastebuds. Samantha Johnson of @SamanhattanPR didn’t skip a beat and was my grounds co-explorer as we ate all kinds of sweet treats and good eats! The grounds were full of activities for kids, families and adults.

 

Fida’s Caribbean Riblets
Babz Bistro
Thea’s Bass & Biddy Kitchen
Habibi’s Sweets & Pastries
One World Ice Cream

 

All done!

At the end of the day the job was not only complete but filling inside and out!

Interested in having #ACAcakes create beautiful and tasty sweet treats? Visit her online at: www.acacakes.com 

#ACAcakes crew at Crave!
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Octane among the selected participants of University of Kentucky’s Von Allmen Entrepreneurship Bootcamp

As a diverse business Octane strives to provide services to clients who strive to increase diversity through its services and / events.

Recently, Octane owner Danielle Meadows Stinnett, alongside Samantha Johnson of SamanhattanPR and Shalon Thomas owner of Passionate Event Designs was selected to participate in the University of Kentucky Gatton College of Business’ Von Allmen Entrepreneurship Bootcamp.

About the Program

The business incubator program runs for 15 consecutive weeks covering various topics from branding to business finances. According to their website the program is:

“Designed for creative and collaborative entrepreneurial learning, growth, and innovation. The “Entrepreneurs Bootcamp Program” is a one semester program designed to assess and validate the feasibility of a business concept, create a business model, and provide hands-on experience with real world projects. With a schedule of programs created to foster collaboration among UK students, faculty, clinicians, postdocs, and community mentors/entrepreneurs, the Entrepreneurs Bootcamp is open to those interested in immersive learning.”

Successful completion of the program concludes with a $3000 grant to the winning company/ idea business pitch.

Welcome to Kinship

Our business pitch is simple; we offer services that share and execute inclusion for festivals and events to incorporate diversity according to there needs. This is the basis of Kinship: “inclusiveness anywhere; diversity everywhere.”

Our team is still growing within the program but its foundational members share core attributes to execute the ideals and structure of our agency. Meet them below:

Samantha Johnson, SamanhattanPR

Samantha Johnson is no stranger to Octane and brings years of multicultural marketing experience to the group. As Event Director of ever popular community event The Night Market, Samantha has a natural talent for not only finding diverse talent but showcasing / marketing it wherever the party is!

Shalon Thomas, Passionate Event Designs

Shalon Thomas brings years of event design to the group. Her specific background in knowing how to create mood by interior  & exterior design on a budget sets the tone of the level of style execution we want to offer each client. From layout to lounge and booth decor, Kinship offer services that are welcoming, inviting and inspirational.

 

We are more than excited to see where this goes! Be sure to follow our Instagram accounts as we continue to progress in the program!

@octanedesigns

@samanhattanpr

@passionateeventdesigns

For more information about the boot camp visit, http://vace.uky.edu/venture-studio.

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The Obligatory Birthday Post

Transparent Moment: My birthday is today and I’m honestly in my feels. Days I’m so filled with purpose and others I want to never leave my bed. I’ve felt attacked all month by trial and circumstance to not feel worthy of celebrating myself, my success or my life.

#TrueFact: I get this way every birthday. It’s like my emotional purging before I make that uphill climb to being a strategic badass. I’ve been told this process is quiet normal for strong creatives. This time, you get to read through my process…

Feel Your Feelings

  • I’ve felt unvalued.
  • I’ve felt depressed & sometimes isolated or contained.
  • I feel unworthy.

See The Good

But I know (from the foundation of Christ) that on the other side of all this fear and anxiety is JOY (and peace).

  • Joy in knowing I’m alive today & I get to see others that love just as hard.
  • Joy in knowing others care and share in the positivity of healing others in the smallest ways.
  • Joy in knowing God loves me and that’s GREATER then the immediate satisfaction of the previous two joys…

My life is far from perfect. I struggle with the best of them. I’m living proof that God wrestles tirelessly in this realm. God is fighting for my good even when I don’t feel good in this season.

Reflections

Birthdays are hard because it forces me to look at things that aren’t always pretty. I feel guilt about things I woulda/ coulda/ shoulda done. But that is what also makes my life extremely rich and beautiful.

My life has been an ebb and flow of experiencing the best and worst of myself. As I’ve built my business I’ve also made eternal friendships and built foundations that could’ve only happened the way it did.

I’m incredibly grateful for each of you that have spoken wisdom and truth into my life. To my clients and friends that have gifted me direction and clarity this past year; thank you. 

Hoping this next year reveals even deeper planting for my life, my business and everything in between.

Happy Birthday to this beautiful mess.

#MSfamily #joy #PlantSeeds #seasons


NOTE: Depression is very real and can affect your everyday life. If you or anyone you love is experiencing signs of depression, seek professional help, offer this natural remedy article.

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Meet Octane’s Summer Interns

From meet n’ greeting a range of professional artisans, building marketing plans, 1:1 skill setting and more, Octane’s Summer interns are making some serious moves!

Get to know them below…

#MoreThanGraphics #AmazingInterns #Growth #Network #Artisans

Meet Luke Taylor

Henry Clay High School – Liberal Arts Program

Likes: French Fries & Comics

Favorite Superhero: Nova & Batman

Dislike: Teen Titan Go! & New Thundercats Roar

Hobbies: Comics, Movies, Trumpet & piano

Career Aspirations: Computer Science, Graphic Design, or something related in those fields


Meet Noah McLellan

Lafayette High School – SCAPA

Likes: Art, visual art, animation, socializing, sketching, social media, movies, driving, sunsets, my friends, photography

Favorite superhero: Deadpool

Dislikes: Sour people, that feeling when you walk into a room with negative energy, people who bring down your energy, bad animation, art block, the relatability of mental problems on social media

Hobbies: Art, animation, drawing in cool breeze summer days, hanging out with my friends, driving to Louisville, the Law Of Attraction, shopping, creating

Career aspirations: Animator, have my own animated series, social media influencer, or both, online artist

 


Interested in being a summer intern in 2019? Email us for more info!

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Event Recap: 2018 Wild Hearts Fun Run Superhero 5K

Octane was super excited to be a part of this years Wild Hearts Fun Run Superhero 5K benefiting Kerringtons Heart Inc at Keeneland this year, sponsored by UK Healthcare and Cincinnati’s Children’s Hospital.

With over 600+ 5K participants and over 75 Super Sprinters this event was filled with superhuman abilities! The biggest part was fundraising $12,000 for children with congenital heart defects in Kentucky.

From caped crusaders to legendary heart heroes, let’s recap!

 


EVENT LOGO & BRANDING

Octane has designed this special event for Kerrington’s Heart since its conception in 2015. The organization chose a superhero theme because they believe that kids fighting and living with congenital heart defects are real life superheroes (and they are)!

For Octane this means pulling elements of comic book flair which was fun and challenging. Each year a different type of superhero was selected which means whole new color schemes and new artwork was created.  The traditional logo for the event focuses on a traditional comic pop art with a beating heart in the center.

This year theme: The Incredible Hulk featured in the recent Marvel Infinity Wars Pt. 1!

MARKETING

Before we settled on the Hulk we were still playing around with the latest Marvel film Infinity War Pt. 1 and wanted to incorporate that feel in the initial teasers of the event. Phase 1 began with the FB cover and phase 2 with the theme and updated website followed. New this year was our first ever 5K Photo Filter created for participants Facebook stories!

  

 

VENUE

Its first event held at the former commonwealth stadium brought a few hundred people together to support kids and families in Central Kentucky affected by Congenital Heart Defects. As the event grew we found that Keeneland was a better location logistically for both our families and our sponsors.

This year the crowd was OUT! We loved how the barns helped breakup the various activities and sections of the race (Registration, Kids Metropolis, Awards Stage). And the course is absolutely beautiful! THIS is Keeneland!

Credit: Adam Padgett Photography
Credit: Adam Padgett Photography

 

SIGNAGE, T-SHIRTS & AWARDS

This years theme was all about “Hulk Smash!” With that in mind we wanted all the awards to reflect the epic heroism of the Incredible Hulk.

All the awards of Best Superhero Boy and Girl were given hulk mugs with the event decal.

Earlier in the design process of the event, the race committee liked the idea of the rips and cracks of the hulk coming from his center, similar in mark to the hundreds of CHD kids and adults that have the iconic heart surgery scar across their chest, many enduring heart surgery within days after being born. The medals and t-shirts followed this design pattern with the iconic silhouette of the mean green machine.

All event sponsors were given autographed event posters from the Kerrington’s Heart Board of Directors as special thanks for supporting CHD families in Kentucky.

 

   

 


VENDORS

T-shirts Printing: 10th Planet
Medals: Always Advancing Medals
Printing & Signage: PrintLex
Event Design: Race Director Britney Howard & Committee
Venue: Keeneland
Event Photography: Adam Padgett Photography
Event Branding, Graphics & Social Media: Octane Design Studios

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And We’re Off! DYI Derby Day Bridal & After Party Inspo

In my Russell Crowe voice; are you not entertained?!? (I seriously love that movie though!)

The Kentucky Derby (+ Cinco De Mayo) is right around the corner and I decided to break from my routine to create my own quick entertainment for the fastest 2 minutes in sports.

By ‘quick’ I mean single handedly designed, produced and photoshot.  Whaaaaaa?

Here’s to juleps and Woodford on the porch, dreams of Millionaire Row and ALL the roses this side of the Mississippi!

 

Let’s get it started

So I initially got my wheels a turnin’ from this concept of a simple black, white and gold palette inspired by Rodin Designs.  I love the sophisticated look of the color combo but also wanted it to be a little lighter for the Derby theme I envisioned.

My initial thoughts were: Invites & welcome sign, party table & reception table.

Because I had a lot of items already in stock in my office/ craft room, my shopping list was literally:

  • 2×4 ft pine pre-cut board from Lowe’s
  • wood stain, Miniwax from Lowe’s
  • black and white table cloth
  • golden utensils
  • gold foil cardstock
  • goblets
  • fresh greenery from Trader Joe’s

And then, I got stuck. Drats.

After not finding some specific items, I wasn’t sure if I could pull off the ideal look I wanted. Luckily I had just recently finished a quick Facetime Call with my fellow crafter, woodworker and cousin Jacqueline Rowan of JRow Everything whom I immediately called back for some quick designer advice.

After some camera flips and some frozen unintended video selfies (aka frozen camera), she totally refocused my vision with some quick fixes (switching out tablecloths for foil paper rolls and other simple things my brain was farting on) and I was rearing to go! I used one half day to stain wood and design the simple pieces and the next day to design the rest and assemble and start snapping some progress shots. I shared a few on my instagram.

Project Day 1

They’ll tell the story of tonight

Day Two was all about assembling the small stuff early. By early, I mean by 2:30pm before I completely switched gears to embrace a completely different profession; motherhood of 3.

I used my beloved Cricut Explore Air 2 to cutout all the pretty horses with gold foil cardstock from Michael’s and attached them to my straws for the glasses. Then continued to cutting out my removable vinyl for my wedding sign.

As I rushed to pick up my troop from the bus stop I remembered the horseshoe piece that was my intended focal point for all the smaller pieces. I decided to use that on the two color menus and the initial invitation for ALL the southern charm!  I decided to roll with a sister font for the table tent cards at each setting, each with a fun derby themed phrase.

My personal fave, “I’m betting on you” and “You’re in my winner’s circle”.

  

Horseshoes, check.
Horses, check.
Bright & Sophisticated, check check.
Onward to the invitation suite.

To be honest I went through this process all wrong because it was the LAST piece I designed! Typically with a client the event logo is what I would complete before anything else but I felt confident about the use of the horseshoe. I wasn’t just any other client so that was my rationale going into this; cheeky I know.

My original idea was gold foil roses across the top but I decided to rock the simplicity of the horseshoe. I’ve noticed the trend of watercolor and foil & used that on this bridal suite. The gold foil Louisville skyline and cascading roses looks so beautiful with the red watercolor brush stroke. The picture doesn’t do it justice!

Back Back, Forth & Forth

So finally on the second day I assembled the reception table.

When you’re styling things you’re moving things around, inch by inch, sometimes even, breath by breath for just the photo. I was already between other business deadlines that day yet still I was determined to complete something for ME. Thankful that had Jacqueline on Facetime from North Carolina for on call “professional accountability & support”. Hence these pretty photos!

     

 

This is how we do it; DIY

Day Three is party day! I invited my mum and the kids for some fun upcoming derby day fun! First how about these cute signs? I was able to use some blank clear acrylic pieces I already had to make some simple vinyl based table signage (And We’re Off & All The Fixin’s)  and I think it turned out wonderful! Using simple and open Kentucky phrases kept the convo going when the kids and Gigi carouseled the table.  Lastly, I continued the striped gold foil paper from Party City and the wedding sign for the “married couple” to keep things consistent.

Strawberry Delight anyone? Those straws totally complimented the look of the bright and colorful derby style reception turned backyard derby party! Throw in a close enough Derby Pie and you’ve got a simple party!

 

 

Curating and cherishing memories is what I live for! Maybe this inspired you to do something simple or not so simple for a themed Derby Day event? Either way, this was fun for me!

Looking for those themed printables or cricut cutouts I used? You can purchase the digital downloads for your own soiree!

 


#Fin #DerbyYall #SouthernCharm #Bling #Kentucky #MoreThanGraphics

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Recap: Obtain Mini Conference

Many moons ago I had this idea that we should start an event for entrepreneurs. Finally in 2018 it HAPPENED!

The concept of the event is to provide networking opportunities and resourceful information that any entrepreneur could use at value to start or grow their own business.

So I began asking my friends that were each really good at a specific thing within there own businesses, if they’d talk about these skillsets in a group of 5-10 growing entrepreneurs. One by one they said, yes! With each yes I asked “What advice do you hope entrepreneurs obtain by coming to this event?”

Here’s your recap!

 


Event Logo & Branding

I knew initially that I wanted the word to be an action verb (as all conferences are typically) and I wanted it to still look similar to the branding of my company that was sponsoring the event. I started with “O” words that circle gaining new knowledge and then it hit me! Obtain, a lot like Octane. I ran the idea past my PR specialist, Samantha Johnson of SamanhattanPR. She liked the idea but couldn’t see the word used as a logo. I love bold typography and decided to go vertical with the word instead of the typical horizontal. The flame inside the block lettering of the O seemed to streamline the connection of Octane and Obtain so that it stands on its own.

It worked out so well on all the other branding across social media and the conference badges. I loved creating the DIY photo backdrop and with each answered “Entrepreneur Wisdom” response I was able to brand the speakers quotes not only across social media, but into a unique poster piece as well.

  .  . 

Venue

I had thought about amazing places to host it but when it all came to it, I knew that my fave place Pivot Brewing was truly the sweet spot to start small. Pivot was PERFECT due to the multi-functioning of the facility but also because I could offer them a unique experience of trying craft ciders. I’m a HUGE cider fan and Pivot is the only cider brewery in Kentucky!

There modern mesh of industrial chic decor makes me feel right at home and I knew once the evening crept in that the Edison bulbs in the community room would just “sing” in the space.

I love working with Bevin and ALL the staff at Pivot! Truly humbling people to ensure your event goes without a single hitch! What was super awesome was the bottled baby’s breath centerpieces we got to incorporate on our welcome / registration table and on the food table & barrels for decor.

 

 

Food & Decor

In the beginning I thought to go the catered route but I realized closer to the event it was way cheaper to use simple appetizers for guests that came early or on time.

After consulting with Shalon Thomas of Passionate Event Designs, I came up some simple solutions that I felt worked best and paired well with the free ciders each guest received with entry:

  • Shrimp Cocktails
  • Mini Assorted Cheesecakes
  • Italian Meats & Cheese Tray and
  • Chocolate Dipped Pretzels (made by Passionate Event Designs)

Shalon glammed out the appetizer table and I loved all the positive vibe details in the floral arrangements, she did a fantastic job making the space glamorous and inviting!

    

 

Speakers

The event speakers were not only dear friends but honestly they all responded after how humbling this experience was to give back in a way that helped others be successful. In the famous words of our Keynote Speaker, Chris Hudson of Life’s Journey Clothing, everybody “planted seeds” that night.

I’m so grateful to each of them for their time and talent:

Instagram Marketing for Growth: led by Michelle Franzetti of Franzetti Photography with Samantha Johnson of Samanhattanpr

 

Balancing it All: Nakia Coffman of Warner Bros. Entertainment & The Mixx Magazine

Entrepreneur Stories: Joi Starks & Angel Brown of Dee’z Bowties

 

Keynote Speaker: Chris Hudson of Life’s Journey Clothing

Entrepreneur Panelists: Tiffany Williams of Quality Tax Services, & Albert Shumake, aka DJ Always of Domestic Thuggin LLC

 .

 

This event taught me a lot but it was so rewarding seeing those that came leave such positive remarks across social media. I definitely want to host another one next year with some funding for business pitches!


Event Photography: https://franzettiphotography.client-gallery.com/gallery/obtain-2018 

VENDORS

T-shirts: Steven Coffman, SCprinting
Event Design: Shalon Thomas, Passionate Event Designs
Venue: Pivot Brewing
Event Photography: Franzetti Photography
Event Branding, Graphics & Social Media: Octane Design Studios & SamanhattanPR
Event Printing: Office Depot (Woodhill Drive Location)

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Starving Artist Birthday Party

What’s a 12 year old to do when she’s crazy talented and enjoys swinging a paint brush or two? If you’re anything like this birthday mom, this starving artist themed birthday should completely inspire you!

You may remember Nakia from our Fabulous Bell House Bridal Shower, married and mother of elementary age and college daughters, she’s infused all her own event planning into amazing personal showcases celebrating the milestones of her children.

I’m feeling a tear! Return customers for the win! Let’s review.

 

The Details

We loved that Nakia chose this theme based on her daughter Jasmin’s own whimsical creativity. After already doing research and discovery processes, she had nailed down a venue, strong concept and color palette for the event.

In working collaboratively we created an event logo that she could brand throughout the party including a custom birthday smock for each guest.

 

 

 

The Venue

Pinot’s Palette was a great mutual location for this creative gathering! Located right next to Fayette Mall, the classes were simple and gave all the girls their own space to truly venture from the original design and do their own art. It felt so clean, professional and the staff was so friendly.

 

  

 

The Table

What could we not say about this simple, fun and creative table display?! I mean, WOW. From the fun primary colors to the creative idea of the party favors. Nakia wasn’t holding back on the birthday fun for her daughter!

Our “starving artist” and “creative juices” tags were just the right touch of cute to help guide the eye along to all the other amazing things displayed on the table.

 

 

The Food

The concept that the food was the art was an understatement.  The talk of the event was cute cake pops on paintbrushes and the amazing colorful fondant cake. These event branded watercolor cookies were amazing!

  

 

Party Favors

There were not one but two party favors to this event. Guests not only got to paint with their new custom smock but they also received a goodie paint bucket filled with skittles, a creative paintbrush pen, inspirational watercolor notebooks and a custom mini painted canvas.

 

 

 

#HAPPYBIRTHDAYJASMIIN
#STARVINGARTISTBIRTHDAY


The Vendors:

Venue: Pinot’s Palette

Branding, Signage & Paperie: Octane Design Studios

Cake Pops: ACAcakes

Cookies: Maddie’s Cookie Co.

Cake: Confused Confections

Favors: Mom (Nakia)

Event Photography: Octane Design Studios